More than just a fabric
drapilux has recently taken home a hat-trick of awards. Following the German Innovation Award and the German Design Award, the brand has now been awarded with the “Winner” title for the German Brand Award in the Interior & Living category.
With comments from the German Design Award and German Innovation judging panel such as “Excellent design quality!” and “Innovative product with added value” it is understandable why the German based Schmitz Textiles have been acknowledged for their range of decorative and upholstery fabrics.
“With its brand campaign ‘more than just a fabric’, drapilux has truly embodied the heart and soul of the brand more than ever before” said Markus Overbeck, Marketing Director, who accepted the German Brand Award in Berlin.
Commenting on plans for the brand Markus Overbeck remarked “The strategy, for which the brand was so highly commended, is something that we are also looking to expand. A subsequent campaign will be starting during the course of the year”.