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SBID and BE OPEN announce Designed for Business competition category finalists

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Aaminah Kara –  University of Salford BA (Hons) Fashion Design

The Society for British & International Design (SBID) and its partner BE OPEN Think Tank announce the finalists for Designed for Business, its new national competition aimed at final year creative students and graduates across Interior Design, Interior Decoration, Product Design, Fashion and Art & Design.

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Christopher Josef Ehrlich – Central St Martins BA (Hons) Fashion Design – Menswear

SBID created the competition in a bid to showcase emerging talent in each industry, to promote equal opportunities and to nurture relationships between students and the working world. SBID and BE OPEN were delighted with the enthusiastic response to the competition from both students and creative course leaders at leading universities. Members of the esteemed judging panel remarked that they were impressed by the quality, innovation, social conscience and focus on sustainability present throughout the entries.

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Caitlin Winslow Art & Design  – Textures in White

The awards presentation will take place at the House of Commons on Thursday 29th November, where category winners will be awarded with £1,000. The overall winner will be awarded with a substantial prize of £30,000 providing the winning student with the tools to pay off their student debt, establish a business or create their idea for a commercial venture.

The entries were judged by an esteemed panel from across the creative industries including key representatives from companies including Sebastian Conran Associates, Amazon UK, Christie’s Education, John Lewis, Amara, HG Designworks and VitrA as well as creative educators from a number of the UK’s leading universities.

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Emma Mounsey University of Wolverhampton BA (Hons) Applied Arts

SBID founder, Dr Vanessa Brady OBE says “We are delighted to announce the Designed for Business finalists. We were delighted to receive such a high volume of impressive entries, all of which aim to change traditional ways of thinking through design with innovation and social conscience at their heart. We believe that the competition will provide a life changing opportunity for the winning student and hope to encourage current students to develop a business mind throughout their creative education, in order to become the pioneers of the future.”

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Catherine Sinclair – Glasgow School of Art BA (Hons) Textile Design

BE OPEN founder Elena Baturina comments, “I am thoroughly impressed by the calibre of entries and the thinking behind each o four finalists work. The lens of the future generation looks bright and we can see how well they have considered their brief to find solutions that are not only pleasing to the eye, but also take on board values such as sustainability and the environment. BE OPEN is delighted to be involved in celebrating the next generation of young, creative designers and support them as they develop their careers.”

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Hermine Doublon – UAL Central St Martins BA (Hons) Design Ceramics

www.sbid.org/education/designed-for-business/